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I’ve Been Thinking

The Power of Your Personal Brand

I just completed two Amazon reviews for two fabulous books on marketing topics: Marketing Above the Noise by Linda Popky and The Membership Economy by Robbie Baxter. I recommend both as "must reads"! Thus, I am thinking about the power of marketing. I find that my most successful clients [...]

2024-08-16T19:15:13-07:00June 10, 2015|Categories: Business & the Economy, I've Been Thinking|

Why Looking at Return on Investment (ROI) is So Much Better than Cost

How many times have you heard about managing cost (or saving money) in the past week? I bet quite a few as almost all companies focus significant efforts on cost. In all functions and certainly if you are in or responsible for Operations, a large portion of your responsibility [...]

Why It’s Important to Honor Those Who Served & Take Time for Family

Certainly on Memorial Day weekend, it is important to honor those who have served and to set aside time to spend with family.

2024-08-16T19:45:51-07:00May 25, 2015|Categories: Business & the Economy, I've Been Thinking|Tags: , |

Do You Have Enough Female Leaders?

No matter your position, think about how you can help promote the advancement of women.

Innovation Tips from the APICS-IE Executive Panel & Networking Symposium

A common problem with thinking about 10 tips (let alone the 100 tips we probably received at the symposium) is that it can be overwhelming. Instead, pick your favorite.

The Power of Amazon

Although Amazon has many intriguing aspects, their focus is on the customer

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