Supply Chain Planning provides the integrated framework to align demand, supply, capacity, production, inventory, and distribution, enabling predictable revenue fulfillment, superior customer service, resilient operations, and profitable growth. Explore insights on SIOP (Sales Inventory Operations Planning), demand planning, capacity and resource planning, production and materials planning, inventory planning, and network strategy. Learn how manufacturers and distributors leverage integrated planning, technology enablement, data, and analytics to improve visibility, optimize working capital, resolve constraints, and execute with confidence.
Demand & Supply Misalignment
In this Supply Chain Byte, Lisa Anderson discusses why manufacturers must align demand and supply at each step of the supply chain, using California’s oil and gas and refinery capacity challenges as an example of how reduced capacity can create ongoing pressure and an operational bottleneck.









