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customer value

Impact of Your Customer’s First Experience with Your Product or Service

Your customers' first impression can be very important. It gives them a "feeling" about your product or service.

It’s a Small World & the Customer Experience

No matter your position, try experiencing your company as a customer would.  Are you able to call whoever you might need to talk to without annoying phone system automation? 

The Amazon Effect & Customer Expectations

The Customer Experience

Insight into the modern business world shaped by diverse and evolving customer experience strategies.

Case in Point – The Customer Experience

Are you thinking beyond your customer requirements to the total experience?

Satisfy Customers First, and Cost Cuts Will Follow

Think carefully about your real objective. Are you truly interested in cost cuts? For my part, I have yet to hear of a company vision, mission, or strategy that’s related to cutting costs.
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